If you have a website for your business, you’ll want to make sure it is seen by the most people it can be. You need SEO in your life!
SEO is search engine optmisation. This is basically the method for getting your website seen on search engines like Google, Yahoo and Bing. SEO involves making small adjustments to your website in order for it to rank higher on the search results for certain keywords. Keywords are the search phrases that people type into Google in order to see your site. for example, if you sell garage doors, your keywords will be things like “garage doors for sale”.
SEO can use a number of techniques including onsite and offsite marketing skills. On site, we might use title and heading tags to signal to Google which keywords we want that page ranking for.